Flora Direct
Marketing Information To Buyers
General information for cutflowers and potplants
"Flora Direct" is a service provider to the larger buyers and operates on the concept of contract delivery to the buyer in order to reduce the handling of flowers and furthermore to ensure that the larger buyers receive the product required for their constant orders and big functions.
Contracts will be drawn up between the purchaser and the supplier, which will bind both parties to the agreement. Multiflora will remain in control of all contracts.
Buyers need only supply Flora Direct with their requirements. The offices are situated at Multiflora. Requirements can be placed telephonically, by fax or by e-mail; or may be delivered personally to "Flora Direct". All requirements must be handed to Flora Direct at least one week in advance.
Thereafter enquiries will be done and the "Flora Direct" offices will get into contact with the buyer with the necessary agreements.
The contract will contain all requirements to ensure quality packaging of the flowers as well as the timeous delivery of the product. For the purposes of quality and service delivery it will also contain other requirements such as quantity required, which days deliveries are to take place on, stem length, weight and other appropriate information.
On the pot plant side Flora Direct have an e-commerce site, click here to visit potplantsdirect.co.za. Here the buyer can view what pot plants are available and order either from the net or place their order telephonically to the Flora Direct office. A weekly availability list can also be sent to the client via email or fax. The charges for the pot plants vary from the cut flowers and can be viewed on the website. Orders to be collected from Flora Direct or by the clients courier company. For more information contact the Flora Direct offices on the numbers below
Costs And Payments To "Flora Direct" Cut Flowers
Flowers can be received at the Multiflora grounds and be collected from there by the buyer.
- Trolley and fridge costs will be as follows:
- 1st trolley R30-00
- 2 trolleys R50-00
- 3 trolleys R65-00
- More than three, shall be charged at R5-00 per trolley
All administration will be handled by the "Flora Direct" offices at an admin fee of R10-00 per delivery, per grower.
Different commission fees will be charged on different contracts. Information available at the Flora Direct offices.
All buyers who make use of the services of "Flora Direct" shall be credit buyers and will be requested to deliver a bank guarantee for two weeks ‘ total purchases. No negotiations will take place until Multiflora is in position off this guarantee.
Buyers will pay every week on the following Saturday for the previous week‘s purchases.
Should purchases exceed the total amount of the bank guarantee, a payment will be required in order to commence with further purchasing. All deliveries will cease until the agreement of payment is honored by the purchaser.
For any enquiries kindly do not hesitate to contact:
| Name | Tellephone Number | Fax Number | Email Address |
| Gert de Beer | (011) 613 7351 | (011) 613 1373 | gert@multiflora.co.za |
| Etiene Calitz | (011) 613 7351 | (011) 613 1373 | etiene@multiflora.co.za |
| Brian Calvert | (011) 613 7351 | (011) 613 1373 | brian@multiflora.co.za |
| Sonja Pretorius | (011) 613 7351 or 083 608 2767 |
(011) 613 1373 | Sonja@multiflora.co.za |